Every Number Has a Name

Yesterday, we spoke about places where people know your name. Today, we continue that same sentiment with this video from Chick-fil-A. It’s a marketing piece–something I might otherwise ignore, but I think that Chick-fil-A really does stand out in its commitment to 1:1 customer service. My daughter sent me the link. She worked for several years … Read moreEvery Number Has a Name

It’s the Real Thing

That was the slogan for Coca-Cola back in 1969. And it appears to still be the motto today. Take a look at this interview of Coca-Cola CEO and Chairman Muhtar Kent. He’s interviewed by Dan Cathy, President and COO of Chick-fil-A. Included are the following messages: “Walk in the shoes of your customer”–Muhtar spends an … Read moreIt’s the Real Thing