2015 Harris Poll: Reputation of America’s Greatest Companies

This February, Harris Poll has come out with its 2015 Reputation Quotient. It provides a scorecard of the reputations of the most visible companies in the U.S. as perceived by the general public, as well as by opinion elites–something that is new to the annual Harris Poll. It’s based on the following dimensions: Vision & … Read more

New Book: Disney’s Hollywood Studios: From Show Biz to Your Biz

This newest book by J. Jeff Kober celebrates Disney’s Hollywood Studios, and the stories, tales, and lessons behind it! Our organization is about benchmarking best-in-business greats. But Hollywood? That’s the core of J. Jeff Kober’s newest book, Disney’s Hollywood Studios: From Show Biz to Your Biz, published by Theme Park Press. If you love Disney, if … Read more

Disney’s Four Keys: Improving the Guest Experience

Since the mid 1960s, Disney has had Four Keys for delivering great service: Safety Courtesy Show Efficiency They are a compass for everything Disney does–both strategically and tactically. Both in our work at the Disney Institute, and in the years since, we have worked with countless organizations in helping them define those operational values that … Read more